Swearingen Communications Insights
Fresh ideas, seasoned perspectives, and solid marketing strategies to keep you grounded and growing.
Growing Your Business Via Content Marketing
High-quality content has helped businesses forge stronger bonds with audiences for years. As millions still isolate, content marketing has more impact than ever in expanding your market share. So how …
Is Your Business Empathetic Enough?
On a scale of 1-10, how empathetic are you in business? If you rank five or below (especially in these troubled times), read on. Empathy is a soft skill not …
The 7 Habits of Consistently Successful Professionals
You have every reason to feel out of control right now. Yet in spite of this indescribable year, you can still wield personal power in your business. Now’s a good …
Why Your Business Should Speak Saxon vs. Latin
You can write most anything in English in two ways: Fancy or simple. Short or long. Concrete or abstract. For business communications that pack force and appeal, choose short, …
Steer Manure and Growing Your Business
My encounter with a load of steer manure at age six taught me a life lesson that has grounded me during these trying times. The lesson is this: Sometimes really …
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