Social Media


5 Rules of Engagement for Today’s Marketer

This is the age of empowered consumers.  They can find you, critique you, and compare you with your competitors 24/7.  As a service provider, how are you adapting? Are you …

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Social Media: Second Coming, Or “Gag Me?”

Several of us in a PR/marketing/legal marketing group on LinkedIn have enjoyed a lively — and entertaining — discussion this week about Social Media. It’s gratifying to be among seasoned …

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5 Reasons Social Media is Good For Your Business

On the surface, it looks unfair. Just as many well-established professionals hit their stride, all the rules change.  It’s no surprise that they are either slow adopters or “no adopters” …

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“The Now Revolution” Points the Way

Jay Baer and Amber Naslund, co-authors of The Now Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social, enlightened us  at the  San Diego Ad Club and …

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