This is the age of empowered consumers. They can find you, critique you, and compare you with your competitors 24/7. As a service provider, how are you adapting? Are you …
Several of us in a PR/marketing/legal marketing group on LinkedIn have enjoyed a lively — and entertaining — discussion this week about Social Media. It’s gratifying to be among seasoned …
On the surface, it looks unfair. Just as many well-established professionals hit their stride, all the rules change. It’s no surprise that they are either slow adopters or “no adopters” …
Jay Baer and Amber Naslund, co-authors of The Now Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social, enlightened us at the San Diego Ad Club and …
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